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OUR PURPOSE
To help people believe in a stronger, more beautiful future for themselves and their hair.
Our hair is an important part of our identity: it says something without words to us - and to others - about who we are.
The quest for “great hair” is never just about vanity; it’s about how it makes us feel, which in turn affects how we take on the world.
KERASILK believes that a powerful sense of confidence, of everyday optimism, is something that’s contagious – strength begets strength. With the power and strength of beauty and positivity, KERASILK strives to help each person believe in themselves, their hair and its future potential.
KERASILK opens up people’s inherent belief in what their hair can really be. Hair that is as strong and as beautiful as silk.
WHERE IT
ALL BEGAN...
Born in the salon, in the 1980s,
in an era of bold experimentation:
A hair care concept that endures to this day.
KERASILK: a master of innovation;
pioneering the use of silk protein in our hair care then, reimagining it with biotechnology for today.
A formula for transformative success:
restoring, repairing and rejuvenating all hair types.
As the saying went,
‘When nothing else works, KERASILK will’,
as true now as it was then.
A stylist’s best kept secret since its debut,
returning life to the most damaged of hair, whatever its condition.
Reinventing both hair and haircare,
with modern solutions for modern problems.
OUR HISTORY
1984
LAUNCH
KERASILK GOLDWELL
1994
RELAUNCH
INCL. NEW SUBLINES
2003
RELAUNCH
2013
RELAUNCH
INCL. KERASILK KERATIN TREATMENT
2015
RELAUNCH
PREMIUM EXPANSION
2016
KERASILK
VOLUME, COLOR & RECONSTRUCT LINE EXTENDER
2016-17
KERASILK
HAIR FRAGRANCES
2017
KERASILK
CONTROL DE-FRIZZ SERVICE
2017
KERASILK
STYLE
2018
KERASILK
COLOR UPGRADE
2019
KERASILK
REVITALIZE
2020
KERASILK
HANDWASH & HANDLOTION
OUR TECHNOLOGY
BIOMIMETIC SILK
Biomimetic Silk is a vegan, biotechnologically obtained and sustainable alternative to traditional animal-derived silk that mimics the composition and benefits of the original silk.
HIGH-POTENCY INGREDIENTS & ENHANCERS
KERASILK formulations are infused with carefully selected, vegan, active, high-potency ingredients & enhancers that help to enhance and beautify diverse hair types and textures based on individual hair needs and goals.
KERASILK SILK+ TECHNOLOGY
All KERASILK formulas are infused with KERASILK Silk+ Technology. It combines KERASILK’s exclusive Biomimetic Silk and carefully selected High-Potency Ingredients & Enhancers to create hair as strong as it is beautiful.
OUR PRODUCTS
KERASILK SPECIALIST
KERASILK SPECIALISTS
SPECIALITY PRODUCTS FOR SIGNIFICANT HAIR OPTIMIZATION AND IMPROVEMENT
High-performance, multi-benefit product heroes, helping creating the best possible version of your hair.
MASKS
01. STRENGTHENING MASK
Powerful. Resilient. Gorgeous.
02. RECOVERY MASK
Moisturized. Repaired. Stunning.
03. SMOOTHING MASK
Soft. Nourished. Luxurious.
OILS
01. MULTI-BENEFIT HAIR OIL
Polished. Protected. Luxurious.
BALMS
01. RESTORATIVE BALM
Strong. Nourished. Irresistable.
02. TAMING BALM
Smooth. Soft. Amazing.
03. COLOR SEALER
Enhanced. Protected. Luminous.
04. CURL BALM
Refined. Controlled. Beautified.
SPRAYS
01. VOLUMIZING SPRAY
Airy. Powerful. Flawless.
02. REPAIRING SPRAY.
Restored. Moisturized. Impeccable.
03. LIQUID CUTICLE FILLER
Reconstructed. Invigorated. Fabulous.
SCALP CARE
01. REDENSIFYING SCALP SERUM
Fuller. Stronger. Thicker.
02. ACTIVATING SCALP FOUNDATION
Moisturized. Versatile. Stimulated
03. ACTIVATING SCALP FOUNDATION
Moisturized. Versatile. Stimulated.
04. EXFOLIATING SCALP PRE-WASH
Cleansed. Purified. Refreshed.
KERASILK ESSENTIALS
GENTLE CLEANSING & CONDITIONING PRODUCTS
The perfect foundation to create the best version of hair.
SHAMPOOS
01. COLOR PROTECTING SHAMPOO
Hydrated. Radiant.
02. REPAIRING SHAMPOO
Moisturized. Strong.
03. SMOOTHING SHAMPOO
Nourished. Controlled.
04. VOLUMIZING SHAMPOO
Bodified. Full.
05. REDENSIFYING SHAMPOO
Thick. Dense.
06. ANTI-DANDRUFF SHAMPOO
Purified. Balanced.
CONDITIONERS
01. COLOR PROTECTING CONDITIONER
Hydrated. Radiant.
02. REPAIRING CONDITIONER
Moisturized. Strong.
03. SMOOTHING CONDITIONER
Nourished. Controlled.
04. VOLUMIZING FOAM CONDITIONER
Bodified. Full.
KERASILK STYLING
HIGH-PERFORMANCE STYLING & FINISHING PRODUCTS
Multi-benefit styling products, delivering lasting yet touchable styles.
STYLING PRODUCTS
01. MULTI-PURPOSE HAIRSPRAY
Fixed. Versatile. Protected.
02. TEXTURIZING FINISHING SPRAY
Texturized. Defined. Perfected.
03. VOLUMIZING STYLING FOAM
Big. Bodified. Beautiful.
04. FLAT IRON SPRAY
Sleek. Smooth. Protected.
05. FINISHING CREAM
Refined. Iridescent. Incredible.
EXPERT SERVICES
HIGHLY EFFECTIVE EXPERT SERVICES FOR DEDICATED IN-SALON SERVICES
Transformative, long-lasting in-salon services that can only be conducted by professionals.
KERATIN TREATMENT
01. SMOOTHING LOTION
Manageable. Transformed. Smooth
02. SMOOTHING FINISHING SERUM
Fragrant. Sealed. Polished.
OUR STORY
YOUR BEST HAIR IS AHEAD OF YOU
If you doubt that your hair can become the hair you’ve always wanted, then KERASILK will make you a believer. KERASILK’s exclusive formulas and advanced biotechnology create healthy looking hair full of strength, resilience, elasticity, and shine and unlock the perfect potential of your hair.
And if you think responsible hair care products can’t deliver high performance results, then KERASILK will change your mind. Our luxurious yet sustainable formulas are 100% vegan* and transformative for hair as strong and beautiful as silk.
*No animal-derived ingredients
“WHEN NOTHING ELSE WORKS, KERASILK WILL.”
That’s the reputation KERASILK has built with top stylists and their clients over our 40 year history of innovation. KERASILK was one of the original pioneers in silk hair care, fusing it with hair’s building block - keratin - to strengthen every strand.
That’s why even for the most unruly hair types and textures, KERASILK always delivered silk-like results. Today, KERASILK continues to build on its high performanceheritage to meet modern priorities and needs. Our newestformulations are 100% vegan1 and our most sustainable and effective.
1 no animal-derived ingredients
THE TECHNOLOGY: REINVENTION THROUGH BIOENGINEERING
All KERASILK formulas are infused with our vegan Silk+ Technology, which combines exclusive Biomimetic Silk with high-potency ingredients in formulations that ensure each product achieves the strong, beautiful results you expect – hair that is noticeably more resilient, elastic, shiny, and soft.
Bioengineered Biomimetic Silk replaces conventional silk proteins, replenishing amino acids inside and outside the hair.
Then, we incorporate purposeful and precise ingredients infusing each formula with enhancers known to address targeted needs such as hydration, color protection, or volume.
The result is hair as strong as it is beautiful.
THE COMMITMENT:
CLIMATE-CONSCIOUS INSIDE AND OUT.
KERASILK continually pursues more sustainable and superior alternatives to traditional ingredients, packaging, and manufacturing techniques.
Today’s KERASILK products are 100 % vegan1, CO2-compensated2 and free from sulfates, microplastics, and UV filters.
We continuously strive to minimize packaging and waste and maximize recycled components and recyclability, which allows us to retain a premium look and feel while incorporating more sustainable components than ever before.
1 Vegan Formula = No animal-derived ingredients
2 CO2 emissions have been measured, reductions implemented, and climate protection projects financed
THE EXPERIENCE: INTUITIVE, SOPHISTICATED,
AND SIMPLE
Each KERASILK product is optimized to meet specific hair and styling needs,making it easy and intuitive for stylists to recommend and for consumers toselect and use the ideal product regimen for every hair type, texture, and condition.
Encouraging endless possibilities, KERASILK has created hair care regimensthat are truly individual.
A curated selection of specialist products addresses specific hair challenges and styling goals, while clearly defined shampoos andconditioners take care of the essentials.
With KERASILK, your best hair is ahead of you. It will restore your confidencein your hair’s potential and the transformative power of hair care.
STRONG AND BEAUTIFUL AS SILK AND FULL OF POSSIBILITIES — BELIEVE IN WHAT YOUR HAIR CAN BE WITH KERASILK.
OUR COMMITMENT
A future we believe in - our journey towards a more sustainable future.
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CERTIFIED CLIMATE NEUTRALITY FOR ALL PRODUCTS
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CLEAN & TRANSPARENT FORMULATION APPROACH
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CONSCIOUS PACKAGING SOLUTIONS
Kerasilk is part of Kao Salon Division.
Making life beautiful for salons, stylists and their clients.